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On UK Orders Over £100
& Very low International Delivery Costs.

We are a consultant dealer of high end cables, audiophile components and accessories. We are based in Staffordshire and have over 25 years of audiophile experience. We are an authorised dealer for all of the products we sell. Our business philosophy is to enable our customers to achieve enhanced musical satisfaction by creating synergy between components, cables, accessories and the often forgotten element, the environment. With the application of our philosophy to all areas of your system, the resultant sound has to be heard to be believed.

         OUR MOTTO: DON'T FOLLOW THE CROWD!

                                                                        
                      Our key process is outlined in brief below:

Stage 1. Improve the Listening Environment

It is now widely recognised that everyday materials in the environment such as glass, wood, plastic and steel each have their own resonant qualities and when excited by sound, can have a deleterious impact on an individual’s perception of sound quality. We supply a wide selection of effective products that address this negative impact, creating an enhanced listening environment, “putting the emotion back in the music”.

Stage 2. Improve the Mains Supply

It is extremely important to work towards achieving a clean mains supply. The first item to replace is the mains cable of your main source component, then all other components. Our mains cables have been selected to ensure they provide a perfectly balanced performance that will enhance any system at standard, mid-range or high-end level, typically creating a more detailed and natural sound with deeper, tighter bass.

The next step is to install one of our high quality Mains blocks, Mains filters & Surge protector units. You will be greeted with a more transparent sound, macro and micro dynamic improvement and a deeper, tighter bass, and a more natural sound.

Stage 3. Upgrade Interconnects & Speaker Cables

The market has an overwhelming array of cable designs on offer. From our 25 years of listening experience, we aim to provide only the cables that communicate the original sound. We can specify the appropriate high end cables that will compliment your system and enhance your listening experience. 

Stage 4. Improve the Support Structure

It is very important that structure borne vibration energy is controlled, and internally generated equipment vibrations are damped by the support structure. This will result in improved bass extension, speed and clarity. Our carefully selected product range will ensure your system achieves this goal.

Stage 5. Use Quality Accessories that work

Appropriate accessories provide the final musical enhancements and keep your system performing at its best. We supply only the most effective.

The End Goal

The result of following our 5 step process, "MUSICAL SYNERGY." This is when the result is greater than the sum of the parts. Musical synergy is created when things work in concert together to create an outcome that is of more value than the total of the individual inputs.

Reference System

Below are a number of our reference systems that we use to put components, cables and accessories through their paces.




We are authorised main dealers for Ortofon cartridges, If you require something not on the site, let us know and we'll sort out the best deal for you. The Ortofon Moving Coil Cartridge Exchange Scheme is designed to help existing Ortofon customers update or renew their Hi-Fi system in a much more cost-effective way. Through the scheme, Ortofon offer a trade-in value for the current range of moving coil cartridges, as well as an extensive list of discontinued models. Through this program, we are able to help customers upgrade, replace or slightly downgrade their current phono cartridge in a more economical way than usual. Please contact us for exchange prices.

On a Personal Note

I’m pretty sure I was like most people into music and Hi Fi – I had the music, nice system components and was content to listen to everything through average, run of the mill cables.

So what changed my perspective? Well, I actually bothered to do some research and listen to some of the more esoteric cable brands. Result - A far more rewarding musical experience.
So why spend money on cables? They’re just bit of wire after all! Boy was I wrong. After many hours/days/months of research listening to some of the more well known brands available in the UK, I just wasn’t impressed with what I heard. Yes the more you spent, slightly more detail, a bit more bass, a slight improvement in sound staging, but just not worth the outlay. Even the supposed well recognised high end cable just couldn’t cut the mustard! Fast? Yes! Transparent? Yes! Thin? Yes! True to the original sound No!!! The Norse Gods just didn't have it!
It was time to look further afield, surely there were manufacturers out there who put science before science fiction, who have spent many years researching and developing their products, but that we just don’t get to hear much about in the UK, due to dare I say, the sales & marketing machine of various companies and consumers buying into the marketing hype, only to be disappointed in the long term.
Following my experiences, I now like to consider cables in two separate groups.
1)The cables that have been mass produced in far eastern countries and re-badged for OEM international supply. We don’t like these!
2)The cables that have a solid research and design foundation for their being. We love these!
Cables based on the Science of Sound, Purist Audio Design Cables.  Measurably better cables, Analysis Plus Cables.  Cold fusion and Micro Arcing solutions, VooDoo Cables.   Flat silver in helium, Steath Audio. Monocrystal technology, Ecosse Cables. 4VRC Four Times Cooked Copper, HiDIAMOND Cables made by Audiophiles, Snake River Audio. Enhanced DCT, Townshend Audio. Reduced transient phase distortion, Black Rhodium Cables.
Of course, when it comes to equipment, at the price, you can’t beat the Electrocompaniet ECD2 DAC. There is no better Pre-Amp under 10k than Townshend Audios Allegri. For a solid state amplifier with a single ended valve experience, try the NEMO 600watt mono blocks.
We love the Shanling cdt 2000 CD Player. This baby just gets to the heart of the performance.
I’m sorry, but I’ve yet to hear a record deck that can beat the Townshend Audio Rock 7!

Speakers, say no more than Qudrals MP30 Platinums superb all rounder, or Ushers Mini Dancer 2, as a true entry into the high end.
Music is our main passion. Here are links to some of our favourite artists, without whom, all of the above would be futile! Frank Zappa, Led Zeppelin, Peter Gabriel, Joni Mitchell, Stevie Ray Vaughan, John Coltrane

Can you name all of the artists in our photo gallery? Send us an e-mail with the correct list of names and we'll send you a free Mackenzie Hi Fi T shirt. (You will be informed by e mail if your list of names is correct. 2 name errors are allowed, Mackenzie Hi Fi decisions are final. UK only, purchase not required)

                                       Music with emotion ♥